Does Reborn Coffee have an economic moat?
Not clearly
Reborn Coffee earns -67.0% a year on the money invested in it, a return competitors could match.
The numbers behind it
Return on invested capital, average of recent years-67.0%
Return on invested capital, latest year-52.0%
Gross margin62.6%Share of each sale left after production costs
Net margin-111.3%
How we decide
A moat shows up in the numbers as high returns that last. We call it likely when the average return on invested capital over recent years is at least 15% and the gross margin at least 40%, and possible from 10%. The numbers can't show where a moat comes from (brand, network, patents), only that one seems to exist.
More questions about Reborn Coffee
Data as of Nov 13, 2026.