Stock comparison
Diageo
Procter & Gamble
Scored across Buffett, Graham, Lynch and Greenblatt - plus a side-by-side metric table covering valuation, quality, growth and balance sheet.
DEO
Diageo
Market cap
$47.85B
Sector
Consumer Staples
PG
Procter & Gamble
Market cap
$336.34B
Sector
Consumer Staples
Overall winner
Procter & Gamble PG
Wins on the combined sum of fit scores across all four strategies. Per-strategy breakdown below.
Fit scores by strategy
| Strategy | DEO | PG | Winner |
|---|---|---|---|
| Warren Buffett | 64C | 61C | DEO |
| Benjamin Graham | 76B | 65B | DEO |
| Philip Fisher | 52C | 51C | DEO |
| Peter Lynch | 41D | 61C | PG |
| Joel Greenblatt | 36D | 44D | PG |
| Charlie Munger | 64C | 62C | DEO |
| Terry Smith | 63D | 53C | DEO |
Side-by-side metrics
| Metric | DEO | PG |
|---|---|---|
| Market cap | $47.85B | $336.34B |
| P/E (TTM) | 18.6x | 20.5x |
| EV/EBIT | 15.5x | 17.3x |
| ROIC (TTM) | 9.41% | 15.53% |
| Gross margin | 59.68% | 50.33% |
| Net margin | 12.18% | 19.22% |
| Revenue CAGR 5y | 12.29% | 2.58% |
| EPS CAGR 5y | -1.8% | 4.05% |
| Debt / Equity | 2.1x | 0.7x |
| Dividend yield | 4.11% | 3.01% |
Where each one wins
The metrics with the biggest gap between the two - sorted so the most decisive edges read first.
DEO leads on
- Revenue CAGR 5y12.29%vs 2.58%+79%
- Dividend yield4.11%vs 3.01%+27%
- Gross margin59.68%vs 50.33%+16%
- EV/EBIT15.5xvs 17.3x+10%
PG leads on
- EPS CAGR 5y4.05%vs -1.8%+144%
- Market cap$336.34Bvs $47.85B+86%
- Debt / Equity0.7xvs 2.1x+67%
- ROIC (TTM)15.53%vs 9.41%+39%
Related on invest-like
Key terms in this analysis
Educational tool. Fit scores are deterministic projections from public financials onto each investor's published criteria - not personal recommendations or advice.