profit from every $100 of sales.

Bilibili
Trading close to its lowest price of the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2022 to 2025.
You pay $30.16 for every $1 of profit it makes in a year.
It holds more cash than debt.
Money in, money out
What Bilibili sold, what it kept, and what it did with the cash.
Sales went from CN¥21.9 billion in 2022 to CN¥30.3 billion in 2025, with CN¥1.19 billion of profit last year.
Bilibili handed back 15% of the cash it generated last year.
Bilibili vs. similar companies
Bilibili grows in the middle of these 5 and is priced in the middle for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
Bilibili | 30.2× · Expensive | ||
Alphabet | 27.8× · Fair price | ||
Meta | 26.4× · Fair price | ||
Tencent Holdings | 13.2× · Cheap | ||
Recruit | 56.7× · Expensive |
AI analysis
An AI analyst reads Bilibili's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 21,899 | 22,528 | 26,832 | 30,348 | |
| 3,849 | 5,442 | 8,774 | 11,114 | |
| -8,358 | -5,064 | -1,344 | 1,124 | |
| -3,587 | -1,668 | 1,190 | 3,546 | |
| -7,497 | -4,822 | -1,347 | 1,194 | |
| -18.99 | -11.67 | -3.23 | 2.74 | |
| 17.6% | 24.2% | 32.7% | 36.6% | |
| -38.2% | -22.5% | -5.0% | 3.7% | |
| -34.2% | -21.4% | -5.0% | 3.9% |
Balance sheet
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 41,831 | 33,159 | 32,699 | 41,168 |
| Cash | 10,173 | 7,192 | 10,249 | 12,184 |
| Total debt | 15,543 | 7,645 | 5,051 | 9,786 |
| Total liabilities | 26,591 | 18,755 | 18,595 | 25,619 |
| 15,238 | 14,392 | 14,108 | 15,573 | |
| 395 | 413 | 416 | 444 | |
| -18.4% | -16.4% | -5.4% | 4.2% | |
| -49.2% | -33.5% | -9.5% | 7.7% |
Cash flow
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -3,911 | 267 | 6,015 | 7,147 | |
| 2,738 | 1,330 | 1,755 | 1,827 | |
| -6,650 | -1,064 | 4,260 | 5,320 | |
| Dividends paid | – | – | – | – |
| 348 | 0 | 118 | 823 | |
| 1,041 | 1,133 | -16 | 110 |
Valuation
- 30.2×
- 1.9×
- –
- 2.2×
- 1.2×
- 6.8×
- 9.5×
- 14.8%
- 3.3%
- 0.0%
Profitability
- 36.6%
- 3.7%
- 3.9%
- 4.8%
- 4.3%
- -9.2%
- 9.3%
- 3.4%
- 6.1%
- 11.7%
Growth
- +11.5%
- –
- +24.9%
- –
- +4.0%
Financial health
- -0.7×
- 0.63
- 23.1%
- 9.0×
- 1.36
- 1.35
- 0.74
How it ranks in Communication Services
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
What analysts expect
- Average price target
- $34.00
- Range
- $34.00 – $34.00
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| May 19, 2026 | 0.19 | 0.17 | +11.7% |
| Mar 5, 2026 | 0.28 | 0.27 | +3.7% |
| Nov 13, 2025 | 0.24 | 0.21 | +16.2% |
| Aug 21, 2025 | 0.18 | 0.17 | +5.9% |
| May 20, 2025 | 0.12 | 0.06 | +100.0% |
| Feb 20, 2025 | 0.15 | 0.14 | +7.1% |
| Nov 14, 2024 | 0.08 | 0.08 | +0.7% |
| Aug 22, 2024 | -0.09 | -0.10 | +12.0% |
News
No recent news on file.
Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
0/7Passes 0 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Questions about Bilibili
Is Bilibili a good stock to buy?
A business with weak numbers, but the price is high. 0 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Bilibili AI analysis
What does Bilibili do?
Bilibili Inc. provides online entertainment services for the young generations in the People's Republic of China. It is in Internet Content & Information, based in Shanghai, China, with 8,423 employees.
Does Bilibili pay a dividend?
No. Bilibili does not pay a dividend at the moment; in 2025 it returned $823 million to shareholders by buying back its own shares.
Is Bilibili stock halal?
No. Bilibili does not pass our halal screen: its cash and confirmed interest-bearing investments are 34% of its market value, at or above the 33% limit. How we check
How has Bilibili stock done over the past year?
Down 50.3% over the past twelve months, to $13.50. It traded between $12.68 and $35.92 and is 62.4% below its high.
Who are Bilibili's competitors?
The largest listed companies in the same industry are Alphabet, Meta, Tencent Holdings and Recruit. The peers table on this page compares their profit, growth and price with Bilibili's.
Prices: daily closes to Nov 12, 2026. Fundamentals: company reports via invest-like data.



