profit from every $100 of sales.

Fluent
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2022 to 2025.
It has no yearly profit to compare the price with.
of earnings would pay off all its debt.
Money in, money out
What Fluent sold, what it kept, and what it did with the cash.
Sales went from $361 million in 2022 to $209 million in 2025, with -$27.2 million of profit last year.
Fluent vs. similar companies
How it compares with the largest companies in its industry.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
Fluent | No profit yet | ||
AppLovin | 40.7× · Expensive | ||
Publicis Groupe | 16.0× · Fair price | ||
Omnicom Group | No profit yet | ||
Focus Media Information Technology | 26.9× · Fair price |
AI analysis
An AI analyst reads Fluent's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 361 | 298 | 255 | 209 | |
| 94 | 79 | 61 | 51 | |
| 5 | -8 | -18 | -17 | |
| -106 | -49 | -16 | -14 | |
| -123 | -63 | -29 | -27 | |
| -9.06 | -4.62 | -1.80 | -1.05 | |
| 25.9% | 26.3% | 23.9% | 24.5% | |
| 1.4% | -2.7% | -7.1% | -8.1% | |
| -34.2% | -21.2% | -11.5% | -13.0% |
Balance sheet
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 184 | 112 | 94 | 89 |
| Cash | 26 | 16 | 9 | 13 |
| Total debt | 47 | 34 | 37 | 38 |
| Total liabilities | 90 | 77 | 69 | 71 |
| 94 | 34 | 25 | 18 | |
| 14 | 14 | 16 | 26 | |
| -67.2% | -69.0% | -33.4% | -34.1% | |
| -131.3% | -183.8% | -117.3% | -149.2% |
Cash flow
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 2 | 8 | -14 | -1 | |
| 4 | 6 | 6 | 6 | |
| -2 | 2 | -20 | -8 | |
| Dividends paid | – | – | – | – |
| – | – | – | – | |
| 4 | 4 | 2 | 2 |
Valuation
- –
- –
- –
- 4.8×
- 0.5×
- –
- –
- -7.9%
- -27.5%
- 0.0%
Profitability
- 24.5%
- -8.1%
- -13.0%
- -3.3%
- -34.9%
- -55.8%
- -134.2%
- -30.5%
- -81.1%
- 5.7%
Growth
- −16.7%
- –
- +92.4%
- –
- +18.1%
Financial health
- –
- 2.07
- 42.3%
- -6.4×
- 1.04
- 1.04
- 2.34
How it ranks in Communication Services
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
What analysts expect
- Average price target
- $5.00
- Range
- $5.00 – $5.00
- 1 analysts
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| May 13, 2026 | -0.19 | -0.21 | +9.5% |
| Mar 9, 2026 | -0.09 | -0.04 | −125.0% |
| Nov 13, 2025 | -0.23 | -0.14 | −64.3% |
| Aug 19, 2025 | -0.24 | -0.23 | −4.3% |
| May 15, 2025 | -0.31 | -0.38 | +18.4% |
| Feb 28, 2025 | -0.18 | -0.30 | +40.0% |
| Nov 14, 2024 | -0.22 | -0.08 | −175.0% |
| Aug 19, 2024 | -0.47 | -0.21 | −123.8% |
News
No recent news on file.
Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
0/7Passes 0 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Questions about Fluent
Is Fluent a good stock to buy?
A business with weak numbers that is not profitable yet. 0 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Fluent AI analysis
What does Fluent do?
Fluent, Inc. provides data-driven digital marketing services primarily in the United States. The company operates through Fluent and All Other segments. It is in Advertising Agencies.
Does Fluent pay a dividend?
No. Fluent does not pay a dividend at the moment.
Is Fluent stock halal?
No. Fluent does not pass our halal screen: its debt is 36% of its market value, at or above the 33% limit. How we check
How has Fluent stock done over the past year?
Up 54.5% over the past twelve months, to $3.12. It traded between $1.72 and $4.27 and is 26.9% below its high.
Who are Fluent's competitors?
The largest listed companies in the same industry are AppLovin, Publicis Groupe, Omnicom Group and Focus Media Information Technology. The peers table on this page compares their profit, growth and price with Fluent's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.



