profit from every $100 of sales.

HubSpot
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2020 to 2025.
You pay $231.09 for every $1 of profit it makes in a year.
It holds more cash than debt.
Money in, money out
What HubSpot sold, what it kept, and what it did with the cash.
Sales went from $1.73 billion in 2022 to $3.13 billion in 2025, with $45.9 million of profit last year.
HubSpot handed back 87% of the cash it generated last year.
HubSpot vs. similar companies
HubSpot grows the fastest of these 5 and is the most expensive for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
HubSpot | 231.1× · Very expensive | ||
SAP | 34.4× · Expensive | ||
Quhuo | No profit yet | ||
Shopify | 153.7× · Very expensive | ||
Salesforce | 24.0× · Fair price |
AI analysis
An AI analyst reads HubSpot's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of USD | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|
| 883 | 1,301 | 1,731 | 2,170 | 2,628 | 3,131 | |
| 716 | 1,042 | 1,423 | 1,832 | 2,234 | 2,623 | |
| -51 | -55 | -103 | -104 | -64 | 11 | |
| -7 | 2 | -37 | -74 | 129 | 207 | |
| -85 | -78 | -107 | -165 | 5 | 46 | |
| -1.90 | -1.66 | -2.35 | -3.30 | 0.09 | 0.86 | |
| 81.1% | 80.1% | 82.2% | 84.4% | 85.0% | 83.8% | |
| -5.8% | -4.2% | -5.9% | -4.8% | -2.4% | 0.4% | |
| -9.6% | -6.0% | -6.2% | -7.6% | 0.2% | 1.5% |
Balance sheet
| In millions of USD | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|
| Total assets | 1,973 | 2,175 | 2,545 | 3,071 | 3,796 | 3,854 |
| Cash | 378 | 377 | 331 | 388 | 513 | 882 |
| Total debt | – | – | 806 | 788 | 745 | 262 |
| Total liabilities | 1,211 | 1,301 | 1,553 | 1,737 | 1,888 | 1,788 |
| 763 | 871 | 992 | 1,334 | 1,908 | 2,066 | |
| 45 | 47 | 48 | 50 | 52 | 53 | |
| -4.5% | -3.9% | -4.2% | -5.5% | 1.0% | 2.4% | |
| -11.1% | -8.9% | -10.8% | -12.3% | 0.2% | 2.2% |
Cash flow
| In millions of USD | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|
| 89 | 239 | 273 | 351 | 599 | 761 | |
| – | – | 92 | 100 | 129 | 184 | |
| – | – | 181 | 251 | 470 | 577 | |
| Dividends paid | – | – | – | – | – | – |
| – | – | – | 0 | 0 | 500 | |
| 121 | 167 | 276 | 432 | 505 | 528 |
Valuation
- 231.1×
- 17.4×
- –
- 4.9×
- 3.4×
- 18.4×
- 48.3×
- 5.4%
- 0.4%
- 0.0%
Profitability
- 83.8%
- 0.4%
- 1.5%
- 7.5%
- 2.4%
- -1.6%
- 5.0%
- 2.6%
- 2.8%
- 28.9%
Growth
- +28.8%
- –
- +26.2%
- –
- +3.4%
Financial health
- -3.0×
- 0.13
- 6.5%
- 80.3×
- 1.67
- 1.61
- 0.86
How it ranks in Technology
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
What analysts expect
- Average price target
- $360.89
- Range
- $260.00 – $577.00
- 19 analysts
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| May 7, 2026 | 2.72 | 2.47 | +10.1% |
| Feb 11, 2026 | 3.09 | 2.99 | +3.3% |
| Nov 5, 2025 | 2.66 | 2.59 | +2.7% |
| Aug 6, 2025 | 2.19 | 2.12 | +3.3% |
| May 8, 2025 | 1.78 | 1.77 | +0.6% |
| Feb 12, 2025 | 2.32 | 2.18 | +6.4% |
| Nov 6, 2024 | 2.18 | 1.91 | +14.1% |
| Aug 7, 2024 | 1.94 | 1.64 | +18.3% |
News
Here Are Tuesday’s Top Wall Street Analyst Research Calls: Broadcom, Conoco Phillips, HubSpot, MercadoLibre, Moderna, Occidental Petroleum, PNC Financial, Trimble, and MoreYahoo Finance · Oct 27, 20262 Reasons to Like HUBS (and 1 Not So Much)Yahoo Finance · Oct 20, 2026Nvidia (NVDA) Targets 22,000 GPUs For New Southeast Asia AI Factory HubsYahoo Finance · Sep 23, 2026HUBS Benefits From Strong Cash Flow Growth: Will the Momentum Last?Yahoo Finance · Sep 16, 2026HubSpot, Intuit, Asana, Snowflake, and Atlassian Shares Are Falling, What You Need To KnowYahoo Finance · Sep 1, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
1/7Passes 1 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Questions about HubSpot
Is HubSpot a good stock to buy?
A business with weak numbers, priced as if everything goes right. 1 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the HubSpot AI analysis
What does HubSpot do?
HubSpot, Inc., together with its subsidiaries, provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. It is in Software - Application, based in Cambridge, MA, United States, with 9,021 employees.
Does HubSpot pay a dividend?
No. HubSpot does not pay a dividend at the moment; in 2025 it returned $500 million to shareholders by buying back its own shares.
Is HubSpot stock halal?
Yes. HubSpot passes our halal screen: its business is permitted and its debt is 2% of its market value, under the 30% limit. How we check
How has HubSpot stock done over the past year?
Down 44.4% over the past twelve months, to $217.25. It traded between $170.28 and $405.83 and is 46.5% below its high.
Who are HubSpot's competitors?
The largest listed companies in the same industry are SAP, Quhuo, Shopify and Salesforce. The peers table on this page compares their profit, growth and price with HubSpot's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.



