profit from every ₪100 of sales.
Issta
Trading close to its lowest price of the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average.
You pay ₪7.55 for every ₪1 of profit it makes in a year.
of earnings would pay off all its debt.
Issta vs. similar companies
Issta grows the slowest of these 5 and is the cheapest for its profits.
| Company | Profit from ₪100 of sales | Sales growth a year | Price per ₪1 of profit |
|---|---|---|---|
| Issta | 7.5× · Cheap | ||
Booking Holdings | 22.0× · Fair price | ||
Airbnb | 44.4× · Expensive | ||
Royal Caribbean Cruises | 20.3× · Fair price | ||
Viking Holdings | 35.0× · Expensive |
AI analysis
An AI analyst reads Issta's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisNo annual statements on file yet.
Valuation
- 7.5×
- –
- –
- 1.1×
- 2.4×
- –
- –
- -3.8%
- 13.3%
- –
Profitability
- 45.2%
- 10.6%
- 32.0%
- –
- 7.1%
- 7.1%
- –
- –
- –
- –
Growth
- +16.5%
- −12.5%
- –
- –
- +9.3%
Financial health
- 5.4×
- 1.34
- –
- 4.2×
- 0.58
- –
- –
How it ranks in Consumer Discretionary
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
News
No recent news on file.
Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
1/7Passes 1 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Questions about Issta
Is Issta a good stock to buy?
A business with weak numbers, and the price looks low. 1 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Issta AI analysis
What does Issta do?
Issta Ltd provides travel and tourism services to private and business customers, groups, and organizations in Israel and internationally. It is in Travel Services.
Is Issta stock halal?
No. Issta does not pass our halal screen: its debt is 150% of its market value, at or above the 33% limit. How we check
How has Issta stock done over the past year?
Down 20.8% over the past twelve months, to ₪84.93. It traded between ₪83.69 and ₪123.10 and is 31.0% below its high.
Who are Issta's competitors?
The largest listed companies in the same industry are Booking Holdings, Airbnb, Royal Caribbean Cruises and Viking Holdings. The peers table on this page compares their profit, growth and price with Issta's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.



