profit from every $100 of sales.
$0$100
Prudential
$25.57+0.79% today
-10.8% in 1 year
1-year low $23.541-year high $33.61
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2023 to 2025.
0%20% a year
You pay $7.85 for every $1 of profit it makes in a year.
CheapExpensive
Not measured for banks and insurers: deposits and policy reserves count as debt, so the usual debt test says nothing about them.
Money in, money out
What Prudential sold, what it kept, and what it did with the cash.
Sales went from -$21.2 billion in 2022 to $27.4 billion in 2025, with $3.98 billion of profit last year.
SalesProfit
Prudential handed back 79% of the cash it generated last year.
Buybacks $1.3B$594M
Free cash flow 2025$2.3B
Bought back its own shares$1.3B
Paid as dividends$594M
Cash vs. debt$3.9B vs. $5.3B
Prudential vs. similar companies
Prudential grows in the middle of these 5 and is priced in the middle for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
| Prudential | 7.9× · Cheap | ||
 China Life Insurance | 6.4× · Cheap | ||
 Ping An Insurance (Group) Company of China | 7.2× · Cheap | ||
 AIA Group | 16.4× · Fair price | ||
 Manulife Financial | 18.0× · Fair price |
AI analysis
An AI analyst reads Prudential's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -21,220 | 19,148 | 16,211 | 27,393 | |
| – | – | – | – | |
| – | – | – | – | |
| – | – | – | – | |
| -1,007 | 1,701 | 2,285 | 3,978 | |
| 0.73 | 1.24 | 1.68 | 3.07 | |
| – | – | – | – | |
| – | – | – | – | |
| 4.7% | 8.9% | 14.1% | 14.5% |
Balance sheet
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 160,249 | 174,066 | 181,876 | 212,195 |
| Cash | 1,809 | 1,590 | 2,445 | 3,851 |
| Total debt | 5,076 | 4,874 | 4,722 | 5,290 |
| Total liabilities | 143,351 | 156,083 | 163,202 | 190,835 |
| 16,731 | 17,823 | 17,492 | 20,117 | |
| 1,368 | 1,374 | 1,360 | 1,296 | |
| -1.6% | 7.9% | 11.1% | 15.9% | |
| -6.0% | 9.5% | 13.1% | 19.8% |
Cash flow
| In millions of USD | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 1,078 | 832 | 3,609 | 2,450 | |
| 34 | 44 | 101 | 104 | |
| 1,044 | 788 | 3,508 | 2,346 | |
| Dividends paid | 474 | 533 | 552 | 594 |
| 4 | 0 | 860 | 1,252 | |
| – | – | – | – |
This is a bank or insurer, so cash-flow and debt ratios are left out: borrowing and lending is the business itself. Price to book and return on equity are the measures that matter here.
Valuation
- 7.9×
- 10.3×
- 0.14
- 2.0×
- 1.1×
- 12.7%
- 1.7%
Profitability
- 14.5%
- 2.0%
- 4.2%
- 40.1%
- 1.9%
Growth
- +19.6%
- +57.5%
- −4.6%
- +18.4%
How it ranks in Financial Services
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Bottom 34%of 754
Bottom 40%of 605
Top 19%of 883
Top 28%of 880
Top 35%of 929
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| Mar 18, 2026 | 2.08 | 1.42 | +46.5% |
| Mar 19, 2025 | 0.99 | 1.18 | −16.4% |
| Aug 28, 2024 | 0.04 | 0.91 | −95.2% |
| Mar 20, 2024 | 0.27 | 0.74 | −63.2% |
| Aug 30, 2023 | 0.34 | 0.72 | −52.0% |
| Mar 8, 2023 | 0.19 | 0.76 | −75.5% |
| Aug 10, 2022 | -0.55 | 0.93 | −159.3% |
| Mar 23, 2022 | 0.72 | 0.84 | −14.5% |
1.7%of the share price, paid each year
On $1,000 invested$17a year at today's yield, before tax
−4.6%2020 to 2025
Raised4 yearsin a row, in our data
Paid per share, each year
$1.12 in 2015 → $0.48 in 2025
How safe it looks
14.9% of its profit
Room to growStretchedMore than it earns: 25.3%
News
Prudential Financial estimates $140M hit to Q3 earnings from JapanSeeking Alpha · Oct 16, 2026Quant snapshot: Okta and Citi Trends lead top-rated names, as Banco BBVA Argentina and Prudential lagSeeking Alpha · Aug 24, 2026Prudential's PGIM enters $3B forward-flow pact with GreenSkySeeking Alpha · Aug 20, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
2/7Passes 2 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
59No pass
Benjamin Graham
56No pass
Philip Fisher
75Pass
Peter Lynch
96Pass
Joel Greenblatt
57No pass
Charlie Munger
47No pass
Terry Smith
42No pass
Questions about Prudential
Is Prudential a good stock to buy?
A solid business, and the price looks low. 2 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Prudential AI analysis
What does Prudential do?
Prudential plc, through its subsidiaries, provides life and health insurance, and retirement and asset management solutions to individuals in Asia, and Africa. It is in Insurance - Life, based in Central, Hong Kong, with 15,338 employees.
Does Prudential pay a dividend?
Yes. At today's price the dividend is 1.7% a year, about 15% of its yearly profit. In 2025 it paid out $594 million in dividends.
Is Prudential stock halal?
No. Prudential does not pass our halal screen: its main business, conventional insurance, is not permitted. How we check
How has Prudential stock done over the past year?
Down 10.8% over the past twelve months, to $25.57. It traded between $23.54 and $33.61 and is 23.9% below its high.
Who are Prudential's competitors?
The largest listed companies in the same industry are China Life Insurance, Ping An Insurance (Group) Company of China, AIA Group and Manulife Financial. The peers table on this page compares their profit, growth and price with Prudential's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.