profit from every $100 of sales.
$0$100
Sony
$27.07+1.54% today
-8.1% in 1 year
1-year low $19.321-year high $30.12
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2022 to 2025.
0%20% a year
You pay $22.07 for every $1 of profit it makes in a year.
CheapExpensive
of earnings would pay off all its debt.
No debt5 years
Money in, money out
What Sony sold, what it kept, and what it did with the cash.
Sales went from ¥9.92 trillion in 2022 to ¥13.0 trillion in 2025, with ¥1.14 trillion of profit last year.
SalesProfit
Sony handed back 24% of the cash it generated last year.
Buybacks ¥285.5B¥115.3B
Free cash flow 2025¥1.67T
Bought back its own shares¥285.5B
Paid as dividends¥115.3B
Cash vs. debt¥2.98T vs. ¥4.20T
Sony vs. similar companies
Sony grows in the middle of these 5 and is priced in the middle for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
| Sony | 22.1× · Fair price | ||
 Apple | 39.2× · Expensive | ||
 Samsung Electronics | 29.1× · Fair price | ||
 Xiaomi | 15.2× · Fair price | ||
 Panasonic | 20.4× · Fair price |
Compare Sony with Apple · Adobe · Applied Materials · Arista Networks · Cadence Design Systems · Fortinet · KLA · Lam Research
AI analysis
An AI analyst reads Sony's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of JPY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 9,921,513 | 10,974,373 | 13,020,768 | 12,957,064 | |
| 2,701,672 | 3,235,089 | 3,325,081 | 3,662,552 | |
| 1,112,396 | 1,273,205 | 1,166,986 | 1,412,640 | |
| 1,967,336 | 2,305,484 | 2,454,639 | 2,667,589 | |
| 882,178 | 1,005,277 | 970,573 | 1,141,600 | |
| 141.03 | 150.99 | 157.14 | 187.92 | |
| 27.2% | 29.5% | 25.5% | 28.3% | |
| 11.2% | 11.6% | 9.0% | 10.9% | |
| 8.9% | 9.2% | 7.5% | 8.8% |
Balance sheet
| In millions of JPY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 29,651,955 | 31,154,095 | 34,107,490 | 35,293,173 |
| Cash | 2,049,636 | 1,480,900 | 1,907,113 | 2,980,956 |
| Total debt | 3,351,608 | 3,870,572 | 4,088,433 | 4,198,246 |
| Total liabilities | 23,945,373 | 24,496,945 | 26,351,385 | 26,783,022 |
| 5,653,804 | 6,598,537 | 7,587,177 | 8,179,745 | |
| 6,256 | 6,207 | 6,177 | 6,075 | |
| 9.9% | 9.8% | 8.9% | 9.7% | |
| 15.6% | 15.2% | 12.8% | 14.0% |
Cash flow
| In millions of JPY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 1,233,643 | 314,691 | 1,373,213 | 2,321,675 | |
| 441,096 | 613,635 | 623,946 | 647,527 | |
| 792,547 | -298,944 | 749,267 | 1,674,148 | |
| Dividends paid | 74,342 | 86,568 | 98,620 | 115,253 |
| 88,624 | 99,248 | 202,974 | 285,548 | |
| – | – | – | – |
Valuation
- 22.1×
- 0.1×
- 2.20
- 3.1×
- 1.9×
- 15.0×
- 9.9×
- 6.6%
- 4.5%
- 0.5%
Profitability
- 28.3%
- 10.9%
- 8.8%
- 22.8%
- 12.1%
- 9.8%
- -4.1%
- -2.1%
- 14.7%
- –
Growth
- +9.3%
- +10.0%
- −5.8%
- +10.3%
- −1.1%
Financial health
- 0.5×
- 0.21
- 10.6%
- 41.0×
- 1.18
- 0.94
- 0.80
How it ranks in Technology
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Top 31%of 973
Top 41%of 979
Top 37%of 746
Top 48%of 979
Top 17%of 981
What analysts expect
- Average price target
- $30.00
- Range
- $30.00 – $30.00
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| May 8, 2026 | 0.09 | 0.22 | −58.2% |
| Feb 5, 2026 | 0.41 | 0.33 | +24.2% |
| Nov 14, 2025 | 0.37 | 0.33 | +12.1% |
| Aug 7, 2025 | 0.30 | 0.24 | +25.0% |
| May 14, 2025 | 0.21 | 0.12 | +75.0% |
| Feb 13, 2025 | 0.41 | 0.29 | +41.4% |
| Nov 8, 2024 | 0.37 | 0.27 | +37.0% |
| Aug 7, 2024 | 0.24 | 0.22 | +9.1% |
0.5%of the share price, paid each year
On $1,000 invested$5a year at today's yield, before tax
+10.3%2020 to 2025
Raised3 yearsin a row, in our data
Paid per share, each year
$0.02 in 2015 → $0.15 in 2025
How safe it looks
10.1% of its profit
Room to growStretchedMore than it earns: 6.9%
News
Sony (TSE:6758) Stock Looks Fairly Valued Following Next Console Price RumorsYahoo Finance · Oct 24, 2026Sony to skip the CES show in 2027Seeking Alpha · Sep 28, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
0/7Passes 0 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
43No pass
Benjamin Graham
34No pass
Philip Fisher
46No pass
Peter Lynch
42No pass
Joel Greenblatt
32No pass
Charlie Munger
37No pass
Terry Smith
23No pass
Questions about Sony
Is Sony a good stock to buy?
A solid business at a fair price. 0 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Sony AI analysis
What does Sony do?
Sony Group Corporation develops, designs, produces, manufactures, supplies, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial use in Japan, the United States, Europe, China, the Asia-Pacific, and internationally. It is in Consumer Electronics, based in Tokyo, Japan.
Does Sony pay a dividend?
Yes. At today's price the dividend is 0.5% a year, about 10% of its yearly profit. In 2025 it paid out $115 billion in dividends.
Is Sony stock halal?
Yes. Sony passes our halal screen: its business is permitted and its debt is 17% of its market value, under the 30% limit. How we check
How has Sony stock done over the past year?
Down 8.1% over the past twelve months, to $27.07. It traded between $19.32 and $30.12 and is 10.1% below its high.
Who are Sony's competitors?
The largest listed companies in the same industry are Apple, Samsung Electronics, Xiaomi and Panasonic. The peers table on this page compares their profit, growth and price with Sony's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.