profit from every $100 of sales.
$0$100
Zhihu
$2.68-2.55% today
-35.4% in 1 year
1-year low $2.551-year high $4.23
Trading close to its lowest price of the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2022 to 2025.
0%20% a year
It has no yearly profit to compare the price with.
CheapExpensive
It holds more cash than debt.
No debt5 years
Money in, money out
What Zhihu sold, what it kept, and what it did with the cash.
Sales went from CN¥3.60 billion in 2022 to CN¥2.75 billion in 2025, with -CN¥193 million of profit last year.
SalesProfit
Zhihu vs. similar companies
How it compares with the largest companies in its industry.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
| Zhihu | No profit yet | ||
 Alphabet | 26.8× · Fair price | ||
 Meta | 27.1× · Fair price | ||
 Tencent Holdings | 14.3× · Cheap | ||
 Recruit | 60.1× · Very expensive |
AI analysis
An AI analyst reads Zhihu's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 3,605 | 4,199 | 3,599 | 2,749 | |
| 1,808 | 2,296 | 2,181 | 1,648 | |
| -1,604 | -1,072 | -481 | -381 | |
| -1,579 | -1,053 | -459 | -356 | |
| -1,581 | -844 | -172 | -193 | |
| -15.57 | -8.46 | -1.89 | – | |
| 50.2% | 54.7% | 60.6% | 59.9% | |
| -44.5% | -25.5% | -13.4% | -13.9% | |
| -43.9% | -20.1% | -4.8% | -7.0% |
Balance sheet
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 7,656 | 6,795 | 5,733 | 5,191 |
| Cash | 4,526 | 2,107 | 3,999 | 3,369 |
| Total debt | 97 | 46 | 19 | 72 |
| Total liabilities | 1,962 | 2,094 | 1,537 | 1,316 |
| 5,654 | 4,600 | 4,136 | 3,804 | |
| 102 | 100 | 91 | – | |
| -22.0% | -18.2% | -9.1% | -7.8% | |
| -28.0% | -18.3% | -4.2% | -5.1% |
Cash flow
| In millions of CNY | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -1,115 | -364 | -280 | -416 | |
| 1 | 1 | 3 | 9 | |
| -1,116 | -365 | -283 | -424 | |
| Dividends paid | – | – | – | – |
| 128 | 167 | 401 | 370 | |
| 374 | 87 | 59 | 165 |
Valuation
- –
- –
- –
- 0.4×
- 0.5×
- –
- –
- -28.5%
- -12.9%
- 0.0%
Profitability
- 59.9%
- -13.9%
- -7.0%
- -12.0%
- -9.5%
- -14.8%
- -4.7%
- -3.7%
- -9.7%
- 19.5%
Growth
- −8.6%
- –
- −50.0%
- –
- +0.3%
Financial health
- -9.3×
- 0.02
- 1.4%
- –
- 3.73
- 3.73
- 0.53
How it ranks in Communication Services
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Bottom 5%of 438
Bottom 4%of 441
Bottom 5%of 441
Bottom 1%of 443
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| Mar 25, 2026 | -0.37 | -0.01 | −3,127.4% |
| Nov 25, 2025 | -0.03 | -0.08 | +62.5% |
| Aug 27, 2025 | 0.15 | -0.12 | +225.0% |
| May 27, 2025 | 0.01 | -0.03 | +131.6% |
| Mar 26, 2025 | 0.16 | – | – |
| Nov 26, 2024 | -0.03 | – | – |
| Aug 22, 2024 | -0.07 | – | – |
| Jun 12, 2024 | -0.19 | – | – |
News
Zhihu ADR GAAP EPADS of -$0.07, revenue of $101.7M misses by $3.39MSeeking Alpha · Aug 26, 2026The newest story we have is from Aug 26, 2026.
Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
1/7Passes 1 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
41No pass
Benjamin Graham
73Pass
Philip Fisher
47No pass
Peter Lynch
28No pass
Joel Greenblatt
0No pass
Charlie Munger
43No pass
Terry Smith
43No pass
Questions about Zhihu
Is Zhihu a good stock to buy?
A business with weak numbers that is not profitable yet. 1 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Zhihu AI analysis
What does Zhihu do?
Zhihu Inc. operates an online content community in the People's Republic of China. Its community allows people to seek inspiration, find solutions, make decisions, and have fun. It is in Internet Content & Information.
Does Zhihu pay a dividend?
No. Zhihu does not pay a dividend at the moment; in 2025 it returned $370 million to shareholders by buying back its own shares.
Is Zhihu stock halal?
Yes. Zhihu passes our halal screen: its business is permitted and its debt is 0% of its market value, under the 30% limit. How we check
How has Zhihu stock done over the past year?
Down 35.4% over the past twelve months, to $2.68. It traded between $2.55 and $4.23 and is 36.6% below its high.
Who are Zhihu's competitors?
The largest listed companies in the same industry are Alphabet, Meta, Tencent Holdings and Recruit. The peers table on this page compares their profit, growth and price with Zhihu's.
Prices: daily closes to Nov 9, 2026. Fundamentals: company reports via invest-like data.