profit from every £100 of sales.
£0£100
Aviva
£7.33-0.14% today
+12.0% in 1 year
1-year low £5.911-year high £7.53
Trading close to its highest price of the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2023 to 2025.
0%20% a year
You pay £21.22 for every £1 of profit it makes in a year.
CheapExpensive
Not measured for banks and insurers: deposits and policy reserves count as debt, so the usual debt test says nothing about them.
Money in, money out
What Aviva sold, what it kept, and what it did with the cash.
Sales went from -£19.5 billion in 2022 to £57.4 billion in 2025, with £1.03 billion of profit last year.
SalesProfit
Aviva vs. similar companies
Aviva grows in the middle of these 5 and is the most expensive for its profits.
| Company | Profit from £100 of sales | Sales growth a year | Price per £1 of profit |
|---|---|---|---|
| Aviva | 21.2× · Fair price | ||
 Allianz | 16.1× · Fair price | ||
 Zurich Insurance Group | 17.0× · Fair price | ||
 AXA SA | 9.7× · Cheap | ||
 Assicurazioni Generali | 15.9× · Fair price |
AI analysis
An AI analyst reads Aviva's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of GBP | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -19,538 | 40,456 | 39,904 | 57,436 | |
| – | – | – | – | |
| – | – | – | – | |
| -887 | 2,027 | 1,584 | 2,056 | |
| -1,051 | 1,085 | 683 | 1,033 | |
| -0.35 | 0.37 | 0.23 | 0.27 | |
| – | – | – | – | |
| – | – | – | – | |
| 5.4% | 2.7% | 1.7% | 1.8% |
Balance sheet
| In millions of GBP | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 309,583 | 328,843 | 353,883 | 395,304 |
| Cash | 22,505 | 17,273 | 23,481 | 18,289 |
| Total debt | 8,070 | 7,367 | 6,886 | 7,306 |
| Total liabilities | 299,369 | 319,243 | 345,262 | 384,215 |
| 9,904 | 9,282 | 8,305 | 10,686 | |
| 3,126 | 2,917 | 2,931 | 2,893 | |
| -4.5% | 8.3% | 6.9% | 7.6% | |
| -10.6% | 11.7% | 8.2% | 9.7% |
Cash flow
| In millions of GBP | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 15,883 | -2,732 | 8,445 | -2,563 | |
| 99 | 350 | 173 | 191 | |
| 15,784 | -3,082 | 8,272 | -2,754 | |
| Dividends paid | 845 | 895 | 938 | 1,246 |
| 4,161 | 376 | 353 | 477 | |
| 58 | 61 | 61 | 74 |
This is a bank or insurer, so cash-flow and debt ratios are left out: borrowing and lending is the business itself. Price to book and return on equity are the measures that matter here.
Valuation
- 21.2×
- –
- –
- 1.7×
- 0.4×
- 4.7%
- 5.7%
Profitability
- 1.8%
- 7.6%
- 4.6%
- –
- –
Growth
- +19.2%
- −15.6%
- –
- −2.5%
How it ranks in Financial Services
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Top 33%of 843
Bottom 25%of 866
Top 26%of 862
Bottom 8%of 921
5.7%of the share price, paid each year
On $1,000 invested$57a year at today's yield, before tax
–per share
Raised–not every year
How safe it looks
120.6% of its profit
Room to growStretchedMore than it earnsNews
No recent news on file.
Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
0/7Passes 0 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
32No pass
Benjamin Graham
48No pass
Philip Fisher
37No pass
Peter Lynch
34No pass
Joel Greenblatt
47No pass
Charlie Munger
27No pass
Terry Smith
25No pass
Questions about Aviva
Is Aviva a good stock to buy?
A business with weak numbers at a fair price. 0 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Aviva AI analysis
What does Aviva do?
Aviva plc provides various insurance, retirement, and wealth products in the United Kingdom, Ireland, Canada, India, and China. It operates through General Insurance; Insurance, Wealth & Retirement; Aviva Investors; and International Investments segments. It is in Insurance - Diversified, based in London, United Kingdom, with 39,359 employees.
Does Aviva pay a dividend?
Yes. At today's price the dividend is 5.7% a year, about 121% of its yearly profit. In 2025 it paid out £1.25 billion in dividends.
Is Aviva stock halal?
No. Aviva does not pass our halal screen: its main business, conventional insurance, is not permitted. How we check
How has Aviva stock done over the past year?
Up 12.0% over the past twelve months, to £7.33. It traded between £5.91 and £7.53 and is 2.6% below its high.
Who are Aviva's competitors?
The largest listed companies in the same industry are Allianz, Zurich Insurance Group, AXA SA and Assicurazioni Generali. The peers table on this page compares their profit, growth and price with Aviva's.
Prices: daily closes to Nov 9, 2026. Fundamentals: company reports via invest-like data.