profit from every $100 of sales.
$0$100
Ulta Beauty
$660.66+1.49% today
+23.7% in 1 year
1-year low $450.751-year high $706.82
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2021 to 2026.
0%20% a year
You pay $24.49 for every $1 of profit it makes in a year.
CheapExpensive
of earnings would pay off all its debt.
No debt5 years
Money in, money out
What Ulta Beauty sold, what it kept, and what it did with the cash.
Sales went from $10.2 billion in 2023 to $12.4 billion in 2026, with $1.15 billion of profit last year.
SalesProfit
Ulta Beauty handed back 86% of the cash it generated last year.
Buybacks $915M
Free cash flow 2026$1.1B
Bought back its own shares$915M
Paid as dividends–
Cash vs. debt$424M vs. $2.2B
Ulta Beauty vs. similar companies
Ulta Beauty grows in the middle of these 5 and is priced in the middle for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
| Ulta Beauty | 24.5× · Fair price | ||
 Alimentation Couche-Tard | 17.0× · Fair price | ||
 Williams-Sonoma | 27.5× · Fair price | ||
 Coupang | 130.9× · Very expensive | ||
 Casey's General Stores | 36.8× · Expensive |
AI analysis
An AI analyst reads Ulta Beauty's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| 6,152 | 8,631 | 10,209 | 11,207 | 11,296 | 12,393 | |
| 1,949 | 3,369 | 4,045 | 4,381 | 4,387 | 4,845 | |
| 237 | 1,297 | 1,649 | 1,687 | 1,579 | 1,549 | |
| 535 | 1,566 | 1,891 | 1,930 | 1,846 | 1,850 | |
| 176 | 986 | 1,242 | 1,291 | 1,201 | 1,153 | |
| 3.11 | 17.98 | 24.01 | 26.03 | 25.34 | 25.64 | |
| 31.7% | 39.0% | 39.6% | 39.1% | 38.8% | 39.1% | |
| 3.8% | 15.0% | 16.2% | 15.0% | 14.0% | 12.5% | |
| 2.9% | 11.4% | 12.2% | 11.5% | 10.6% | 9.3% |
Balance sheet
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| Total assets | 5,090 | 4,764 | 5,370 | 5,707 | 6,002 | 6,999 |
| Cash | 1,046 | 432 | 738 | 767 | 703 | 424 |
| Total debt | – | – | 1,903 | 1,911 | 1,923 | 2,182 |
| Total liabilities | 3,090 | 3,229 | 3,411 | 3,428 | 3,513 | 4,196 |
| 2,000 | 1,535 | 1,960 | 2,279 | 2,488 | 2,803 | |
| 57 | 55 | 52 | 50 | 47 | 45 | |
| 9.4% | 66.8% | 33.7% | 31.8% | 28.3% | 24.5% | |
| 8.8% | 64.2% | 63.4% | 56.6% | 48.3% | 41.1% |
Cash flow
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| 810 | 1,059 | 1,482 | 1,476 | 1,339 | 1,503 | |
| 152 | 172 | 312 | 435 | 374 | 435 | |
| 658 | 887 | 1,170 | 1,041 | 964 | 1,068 | |
| Dividends paid | – | – | – | – | – | – |
| 115 | 1,522 | 907 | 1,018 | 1,027 | 915 | |
| 28 | 47 | 43 | 48 | 43 | 37 |
Valuation
- 24.5×
- 23.1×
- 0.47
- 7.8×
- 2.3×
- 26.5×
- 16.2×
- 3.8%
- 4.1%
- 0.0%
Profitability
- 39.1%
- 12.5%
- 9.3%
- 14.3%
- 23.9%
- 28.5%
- 44.8%
- 17.2%
- 34.7%
- –
Growth
- +15.0%
- +52.5%
- +10.8%
- –
- −4.8%
Financial health
- 1.2×
- 0.89
- 33.4%
- 215.4×
- 1.31
- 0.28
- 1.84
How it ranks in Consumer Discretionary
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Top 6%of 981
Top 30%of 995
Bottom 36%of 858
Top 27%of 996
Bottom 42%of 982
What analysts expect
- Average price target
- $727.36
- Range
- $650.00 – $810.00
- 4 analysts
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| Mar 12, 2026 | 8.01 | 8.10 | −1.1% |
| Dec 4, 2025 | 5.14 | 4.61 | +11.5% |
| Aug 28, 2025 | 5.78 | 5.10 | +13.3% |
| May 29, 2025 | 6.70 | 5.81 | +15.3% |
| Mar 13, 2025 | 8.46 | 7.13 | +18.7% |
| Dec 5, 2024 | 5.14 | 4.53 | +13.5% |
| Aug 29, 2024 | 5.30 | 5.46 | −2.9% |
| May 30, 2024 | 6.47 | 6.24 | +3.7% |
News
Ulta Beauty tops consumer discretionary gainers in Q3; MGM Resorts declinesSeeking Alpha · Oct 4, 2026Ulta Beauty Stock Is Down Today. Now Could Be a Good Time to Buy.Yahoo Finance · Aug 28, 2026Target turns Ulta's empty spaces into a beautiful opportunitySeeking Alpha · Aug 18, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
5/7Passes 5 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
73Pass
Benjamin Graham
48No pass
Philip Fisher
80Pass
Peter Lynch
91Pass
Joel Greenblatt
43No pass
Charlie Munger
70Pass
Terry Smith
70Pass
Questions about Ulta Beauty
Is Ulta Beauty a good stock to buy?
A solid business at a fair price. 5 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Ulta Beauty AI analysis
What does Ulta Beauty do?
Ulta Beauty, Inc. operates as a retailer of beauty products in the United States. It is in Specialty Retail, based in Bolingbrook, IL, United States, with 21,382 employees.
Does Ulta Beauty pay a dividend?
No. Ulta Beauty does not pay a dividend at the moment; in 2026 it returned $915 million to shareholders by buying back its own shares.
Is Ulta Beauty stock halal?
Yes. Ulta Beauty passes our halal screen: its business is permitted and its debt is 8% of its market value, under the 30% limit. How we check
How has Ulta Beauty stock done over the past year?
Up 23.7% over the past twelve months, to $660.66. It traded between $450.75 and $706.82 and is 6.5% below its high.
Who are Ulta Beauty's competitors?
The largest listed companies in the same industry are Alimentation Couche-Tard, Williams-Sonoma, Coupang and Casey's General Stores. The peers table on this page compares their profit, growth and price with Ulta Beauty's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.