Stock comparison
Booking Holdings
McDonald's
Scored across Buffett, Graham, Lynch and Greenblatt - plus a side-by-side metric table covering valuation, quality, growth and balance sheet.
BKNG
Booking Holdings
Market cap
$124.8B
Sector
Consumer Discretionary
MCD
McDonald's
Market cap
$200.55B
Sector
Consumer Discretionary
Overall winner
Booking Holdings BKNG
Wins on the combined sum of fit scores across all four strategies. Per-strategy breakdown below.
Fit scores by strategy
| Strategy | BKNG | MCD | Winner |
|---|---|---|---|
| Warren Buffett | 76B | 66B | BKNG |
| Benjamin Graham | 59C | 64C | MCD |
| Philip Fisher | 83A | 60C | BKNG |
| Peter Lynch | 71B | 67B | BKNG |
| Joel Greenblatt | 70B | 52C | BKNG |
| Charlie Munger | 72B | 69C | BKNG |
| Terry Smith | 81A | 61C | BKNG |
Side-by-side metrics
| Metric | BKNG | MCD |
|---|---|---|
| Market cap | $124.8B | $200.55B |
| P/E (TTM) | 19.8x | 23.0x |
| EV/EBIT | 13.2x | 20.4x |
| ROIC (TTM) | 68.24% | 17.43% |
| Gross margin | 100.0% | 57.35% |
| Net margin | 22.23% | 31.62% |
| Revenue CAGR 5y | 25.19% | 3.73% |
| EPS CAGR 5y | 55.62% | 4.38% |
| Debt / Equity | - | - |
| Dividend yield | 1.02% | 2.59% |
Where each one wins
The metrics with the biggest gap between the two - sorted so the most decisive edges read first.
BKNG leads on
- EPS CAGR 5y55.62%vs 4.38%+92%
- Revenue CAGR 5y25.19%vs 3.73%+85%
- ROIC (TTM)68.24%vs 17.43%+74%
- Gross margin100.0%vs 57.35%+43%
MCD leads on
- Debt / Equity-vs -+95%
- Dividend yield2.59%vs 1.02%+61%
- Market cap$200.55Bvs $124.8B+38%
- Net margin31.62%vs 22.23%+30%
Related on invest-like
Key terms in this analysis
Educational tool. Fit scores are deterministic projections from public financials onto each investor's published criteria - not personal recommendations or advice.