profit from every SEK 100 of sales.
SEK 0SEK 100
New Wave Group
SEK 105.00+2.74% today
-7.2% in 1 year
1-year low SEK 84.751-year high SEK 118.50
Trading in the middle of its range for the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2022 to 2025.
0%20% a year
You pay SEK 17.79 for every SEK 1 of profit it makes in a year.
CheapExpensive
of earnings would pay off all its debt.
No debt5 years
Money in, money out
What New Wave Group sold, what it kept, and what it did with the cash.
Sales went from SEK 8.84 billion in 2022 to SEK 10.0 billion in 2025, with SEK 783 million of profit last year.
SalesProfit
New Wave Group handed back more cash to shareholders than it generated last year.
SEK 464M
Free cash flow 2025SEK 9M
Bought back its own shares–
Paid as dividendsSEK 464M
Cash vs. debtSEK 526M vs. SEK 3.7B
New Wave Group vs. similar companies
New Wave Group grows in the middle of these 5 and is priced in the middle for its profits.
| Company | Profit from SEK 100 of sales | Sales growth a year | Price per SEK 1 of profit |
|---|---|---|---|
| New Wave Group | 17.8× · Fair price | ||
 Alimentation Couche-Tard | 16.9× · Fair price | ||
 Williams-Sonoma | 28.4× · Fair price | ||
 Coupang | 137.8× · Very expensive | ||
 Ulta Beauty | 24.4× · Fair price |
AI analysis
An AI analyst reads New Wave Group's last five years, its segments, earnings, insiders and peers, and writes the bull case, the bear case and what the price expects.
Run the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of SEK | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 8,844 | 9,513 | 9,529 | 10,019 | |
| 4,375 | 4,783 | 4,706 | 4,912 | |
| 1,424 | 1,508 | 1,214 | 1,078 | |
| 1,771 | 1,847 | 1,588 | 1,507 | |
| 1,169 | 1,119 | 880 | 783 | |
| 8.81 | 8.43 | 6.63 | 5.90 | |
| 49.5% | 50.3% | 49.4% | 49.0% | |
| 16.1% | 15.9% | 12.7% | 10.8% | |
| 13.2% | 11.8% | 9.2% | 7.8% |
Balance sheet
| In millions of SEK | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total assets | 10,944 | 10,739 | 11,326 | 12,883 |
| Cash | 419 | 373 | 546 | 526 |
| Total debt | 2,749 | 2,402 | 2,350 | 3,674 |
| Total liabilities | 5,053 | 4,279 | 4,109 | 6,059 |
| 5,889 | 6,459 | 7,216 | 6,824 | |
| 133 | 133 | 133 | 133 | |
| 13.8% | 14.1% | 10.5% | 8.7% | |
| 19.8% | 17.3% | 12.2% | 11.5% |
Cash flow
| In millions of SEK | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -360 | 964 | 1,278 | 653 | |
| 134 | 235 | 309 | 644 | |
| -494 | 729 | 969 | 9 | |
| Dividends paid | 282 | 431 | 464 | 464 |
| – | – | – | – | |
| – | – | – | – |
Valuation
- 17.8×
- –
- –
- 1.9×
- 1.4×
- 1,548.0×
- 11.3×
- 0.1%
- 5.6%
- 3.3%
Profitability
- 49.0%
- 10.8%
- 7.8%
- –
- 8.7%
- 11.8%
- –
- –
- –
- –
Growth
- +4.2%
- −12.5%
- –
- –
- +0.0%
Financial health
- 2.1×
- 0.54
- –
- 9.9×
- 3.46
- –
- –
How it ranks in Consumer Discretionary
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Top 44%of 978
Top 37%of 992
Top 46%of 854
Bottom 33%of 993
Bottom 18%of 979
3.3%of the share price, paid each year
On $1,000 invested$33a year at today's yield, before tax
–per share
Raised–not every year
How safe it looks
59.3% of its profit
Room to growStretchedMore than it earns: 5,155.6%
News
Real estate stocks gain as the Blue Wave sends Treasury yields lowerSeeking Alpha · Nov 7, 2026Evercore Names 5 Tech Stocks to Own After Blue WaveYahoo Finance · Nov 5, 2026Alphabet, Amazon, and Microsoft All Surged Today. You Can Thank the Big Blue Wave.Yahoo Finance · Nov 4, 2026Ironically, the Blue Wave Could Make Hyperscalers “Good Businesses Again” by Forcing Capex DisciplineYahoo Finance · Nov 4, 2026Hospital stocks rally while drugmakers brace for scrutiny. Here’s what the Democratic wave means for healthcare.MarketWatch · Nov 4, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
1/7Passes 1 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
46No pass
Benjamin Graham
73Pass
Philip Fisher
40No pass
Peter Lynch
24No pass
Joel Greenblatt
35No pass
Charlie Munger
38No pass
Terry Smith
27No pass
Questions about New Wave Group
Is New Wave Group a good stock to buy?
A business with weak numbers at a fair price. 1 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the New Wave Group AI analysis
What does New Wave Group do?
New Wave Group AB (publ) designs, acquires, and develops brands and products in the corporate, sports, gifts, and home furnishings sectors in Sweden, the United States, Benelux, rest of Nordic countries, rest of Europe, and internationally. It is in Specialty Retail, based in Gothenburg, Sweden, with 2,824 employees.
Does New Wave Group pay a dividend?
Yes. At today's price the dividend is 3.3% a year, about 59% of its yearly profit. In 2025 it paid out SEK 464 million in dividends.
Is New Wave Group stock halal?
Yes. New Wave Group passes our halal screen: its business is permitted and its debt is 26% of its market value, under the 30% limit. How we check
How has New Wave Group stock done over the past year?
Down 7.2% over the past twelve months, to SEK 105.00. It traded between SEK 84.75 and SEK 118.50 and is 11.4% below its high.
Who are New Wave Group's competitors?
The largest listed companies in the same industry are Alimentation Couche-Tard, Williams-Sonoma, Coupang and Ulta Beauty. The peers table on this page compares their profit, growth and price with New Wave Group's.
Prices: daily closes to Nov 11, 2026. Fundamentals: company reports via invest-like data.