profit from every $100 of sales.
$0$100
Nike
$37.99+0.61% today
-42.5% in 1 year
1-year low $33.871-year high $67.78
Trading close to its lowest price of the past year.
The essentials
Four questions every investor asks, answered in one line each.
more sales each year, on average, 2021 to 2026.
0%20% a year
You pay $18.16 for every $1 of profit it makes in a year.
CheapExpensive
of earnings would pay off all its debt.
No debt5 years
Money in, money out
What Nike sold, what it kept, and what it did with the cash.
Sales went from $51.2 billion in 2023 to $46.4 billion in 2026, with $3.11 billion of profit last year.
SalesProfit
Nike handed back more cash to shareholders than it generated last year.
$2.4B
Free cash flow 2026$2.2B
Bought back its own shares$146M
Paid as dividends$2.4B
Cash vs. debt$7.6B vs. $11.0B
Nike vs. similar companies
Nike grows the slowest of these 5 and is priced in the middle for its profits.
| Company | Profit from $100 of sales | Sales growth a year | Price per $1 of profit |
|---|---|---|---|
| Nike | 18.2× · Fair price | ||
 Adidas | 22.4× · Fair price | ||
 ASICS | 29.8× · Fair price | ||
 Zhejiang China Commodities City Group | 15.9× · Fair price | ||
 Huali Industrial Group | 13.4× · Cheap |
Compare Nike with Airbnb · Amazon · Alibaba · Booking Holdings · Carvana · Home Depot · Hilton Worldwide Holdings · Marriott International
AI analysis
Nike sells mostly footwear, but sales and profits have stalled
Read the AI analysisFull statementsIncome, balance sheet and cash flow, year by year
Income statement
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| 44,538 | 46,710 | 51,217 | 51,362 | 46,309 | 46,398 | |
| 19,962 | 21,479 | 22,292 | 22,887 | 19,790 | 19,911 | |
| – | 6,675 | 5,915 | 6,311 | 3,702 | – | |
| – | 7,515 | 6,774 | 7,155 | 4,510 | – | |
| 5,727 | 6,046 | 5,070 | 5,700 | 3,219 | 3,108 | |
| 3.56 | 3.75 | 3.23 | 3.73 | 2.16 | 2.10 | |
| 44.8% | 46.0% | 43.5% | 44.6% | 42.7% | 42.9% | |
| – | 14.3% | 11.5% | 12.3% | 8.0% | – | |
| 12.9% | 12.9% | 9.9% | 11.1% | 7.0% | 6.7% |
Balance sheet
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| Total assets | 37,740 | 40,321 | 37,531 | 38,110 | 36,579 | 38,410 |
| Cash | 9,889 | 8,574 | 7,441 | 9,860 | 7,464 | 7,563 |
| Total debt | 12,813 | 12,627 | 12,144 | 11,952 | 11,018 | 11,033 |
| Total liabilities | – | 25,040 | 23,527 | 23,680 | 23,366 | – |
| 12,767 | 15,281 | 14,004 | 14,430 | 13,213 | 14,865 | |
| 1,609 | 1,611 | 1,570 | 1,530 | 1,488 | 1,481 | |
| – | 18.9% | 17.9% | 18.9% | 12.1% | – | |
| 44.9% | 39.6% | 36.2% | 39.5% | 24.4% | 20.9% |
Cash flow
| In millions of USD | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| 6,657 | 5,188 | 5,841 | 7,429 | 3,698 | 2,868 | |
| 695 | 758 | 969 | 812 | 430 | 684 | |
| 5,962 | 4,430 | 4,872 | 6,617 | 3,268 | 2,184 | |
| Dividends paid | 1,638 | 1,837 | 2,012 | 2,169 | 2,300 | 2,407 |
| 608 | 4,014 | 5,480 | 4,250 | 2,985 | 146 | |
| 611 | 638 | 755 | 804 | 709 | 715 |
Valuation
- 18.2×
- 25.5×
- –
- 3.9×
- 1.2×
- 25.8×
- –
- 3.9%
- 5.5%
- 3.9%
Profitability
- 42.9%
- 8.2%
- 6.7%
- 7.2%
- 11.9%
- 15.5%
- 16.4%
- 6.1%
- 10.7%
- –
Growth
- +0.8%
- −10.0%
- −50.6%
- +9.8%
- −1.9%
Financial health
- 0.8×
- 0.74
- 30.2%
- 12.3×
- 1.96
- 1.45
- 1.26
How it ranks in Consumer Discretionary
Each dot is where the company stands among every company over $300M in the sector. Further right is better.
Top 27%of 982
Top 48%of 994
Top 48%of 853
Bottom 20%of 993
Bottom 43%of 980
What analysts expect
- Average price target
- $69.88
- Range
- $35.00 – $110.00
- 3 analysts
These targets were collected on May 20, 2026 and our analyst feed has not updated since, so we no longer compare them with today's price.
Recent earnings
Our results feed has not updated since May 21, 2026. Results reported after that are not in this table yet.
| Date | EPS | Expected | Surprise |
|---|---|---|---|
| Mar 31, 2026 | 0.35 | 0.29 | +20.4% |
| Dec 18, 2025 | 0.53 | 0.37 | +41.4% |
| Sep 30, 2025 | 0.49 | 0.27 | +80.1% |
| Jun 26, 2025 | 0.14 | 0.13 | +7.4% |
| Mar 20, 2025 | 0.54 | 0.30 | +79.6% |
| Dec 19, 2024 | 0.78 | 0.65 | +20.0% |
| Oct 1, 2024 | 0.70 | 0.52 | +34.6% |
| Jun 27, 2024 | 1.01 | 0.83 | +21.7% |
3.9%of the share price, paid each year
On $1,000 invested$39a year at today's yield, before tax
+9.8%2020 to 2025
Raised10 yearsin a row, in our data
Paid per share, each year
$0.58 in 2015 → $1.61 in 2025
How safe it looks
77.4% of its profit
Room to growStretchedMore than it earns: 110.2%
News
Nike Is Down 78% From Its Peak. Here's How Much $10,000 Invested Pays in Dividends Now.Yahoo Finance · Nov 8, 2026Nvidia and Nike Lead Biggest Wave Yet of Tokenized Stock ObjectionsYahoo Finance · Nov 2, 2026ICE And OKX's Tokenized Stock Venue Hits A Wall As Nvidia, Nike Join Growing List Of ObjectorsYahoo Finance · Nov 1, 20261 Stat That Makes Nike Stock Hard to IgnoreYahoo Finance · Nov 1, 2026Nike has a new plan for retro Michael Jordan shoesSeeking Alpha · Oct 31, 2026Insider trades
Our insider feed has not updated since May 26, 2026. Trades filed after that are not listed yet.
No insider trades on file.
The seven classic investing rulebooks
0/7Passes 0 of 7. Each bar is how well the company fits that investor's published rules, from 0 to 100; 60 or more counts as a pass.
Warren Buffett
54No pass
Benjamin Graham
54No pass
Philip Fisher
44No pass
Peter Lynch
20No pass
Joel Greenblatt
22No pass
Charlie Munger
51No pass
Terry Smith
41No pass
Questions about Nike
Is Nike a good stock to buy?
A business with weak numbers at a fair price. 0 of the 7 famous investors' published rulebooks we apply pass it. Whether it suits you depends on your goals and the price you pay; invest-like never tells anyone to buy or sell. The AI analysis lays out the case for and against. Read the Nike AI analysis
What does Nike do?
NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. It is in Footwear & Accessories, based in Beaverton, OR, United States, with 77,800 employees.
Does Nike pay a dividend?
Yes. At today's price the dividend is 3.9% a year, about 77% of its yearly profit. In 2026 it paid out $2.41 billion in dividends.
Is Nike stock halal?
Yes. Nike passes our halal screen: its business is permitted and its debt is 20% of its market value, under the 30% limit. How we check
How has Nike stock done over the past year?
Down 42.5% over the past twelve months, to $37.99. It traded between $33.87 and $67.78 and is 44.0% below its high.
Who are Nike's competitors?
The largest listed companies in the same industry are Adidas, ASICS, Zhejiang China Commodities City Group and Huali Industrial Group. The peers table on this page compares their profit, growth and price with Nike's.
Prices: daily closes to Nov 13, 2026. Fundamentals: company reports via invest-like data.